Nestled on the Nevada-California border, the casino town of Primm was once a lively and popular destination — but in recent years, it has been teetering on the edge of disappearing entirely.
Now, in a dramatic turn, the family for whom the town was named has decided to intervene, taking on the enormous task of breathing new life into the struggling community.
The road ahead will not be easy. Reviving a town that has fallen so far into decline presents a serious challenge, even for those with a personal connection to its history and legacy.
