Italian fashion house Moschino has brought on Loris Messina and Simone Rizzo to serve as its new creative directors, with their roles taking effect right away, according to parent company Aeffe. The announcement came on Sunday and marks the end of Adrian Appiolaza’s tenure at the brand.
Appiolaza, who had joined Moschino as creative director in 2024, officially parted ways with the company on Friday, Aeffe confirmed.
Messina and Rizzo are no strangers to the fashion world. The two co-founded the brand Sunnei back in 2014, though they stepped away from that label in September of last year. Their first work under the Moschino name is expected to be revealed during Milan Fashion Week this coming September.
Aeffe’s executive chairman Massimo Ferretti expressed confidence in the new creative team, stating: “Loris Messina and Simone Rizzo possess the qualities required to embrace this challenge: a contemporary creative vision, a deep cultural sensibility and the ability to develop relevant and distinctive creative languages.”
