CLEVELAND (AP) — In what may be the most unusual real estate posting ever, the Cleveland Cavaliers’ home venue has appeared on Redfin as a property listing.
Rocket Arena was posted Tuesday on the real estate platform, showcasing the massive 823,000-square-foot downtown Cleveland venue that seats 19,432 fans and features 118 restrooms along with what the listing describes as “an open-concept design built to bring people together.”
The facility, which first opened its doors in 1994, serves as home base for the Cavaliers and will also house a WNBA franchise starting in 2028, plus an American Hockey League team.
The creative marketing approach by Redfin and the Cavaliers aims to draw attention to a special open house and garage sale event planned for Thursday at the arena, though the venue itself is not actually on the market. A massive 46-foot yard sign advertising the open house has been erected outside the building.
The collaboration makes sense given business connections between the companies. Redfin joined Rocket Companies in July, while Cavaliers owner and chairman Dan Gilbert founded and chairs the board of Rocket.
