The National Football League announced Monday that American Express will serve as its new official payments partner through a multi-year agreement that begins with the 2026 season.
This partnership will provide American Express customers with exclusive privileges including early ticket access, unique on-site experiences, and special benefits for select NFL events both domestically and internationally, supporting the league’s ongoing global expansion efforts.
Cardholders will receive advantages connected to premier NFL occasions such as the Super Bowl, NFL Draft, and international games operated by the league. These benefits encompass presale ticket opportunities, exclusive promotions, and branded experiences at high-profile events.
Starting Tuesday, American Express customers can access early ticket sales for the September 10, 2026 NFL matchup in Melbourne featuring the Los Angeles Rams versus the San Francisco 49ers.
This collaboration reflects American Express’s growing investment in sports marketing, which the company considers fundamental to its brand approach. The financial services firm reports its sports partnerships now encompass over 50 leagues, teams, venues, and major sporting events worldwide.
The agreement replaces Visa, which concluded its 30-year NFL sponsorship relationship when its contract ended this month. Financial details of the new deal remain undisclosed.
“The NFL partnership was a natural extension” of the company’s current sports portfolio and will enable them to provide cardholders with enhanced exclusive access and football-related benefits, stated American Express Chief Marketing Officer Elizabeth Rutledge.
During this year’s NFL Draft in Pittsburgh, American Express will operate a public fan activation while providing eligible cardholders with priority access to certain league experiences, lounge reservations, and exclusive retail opportunities at the venue.
The company plans to introduce the NFL Extra Points American Express credit card later this year in the United States, issued through Comenity Capital Bank, offering fans rewards connected to NFL purchases and experiences.
American Express currently maintains individual partnerships with multiple NFL teams, including the Atlanta Falcons, New York Giants, New York Jets, and Miami Dolphins.
