Despite maintaining a 2-1 series advantage and the benefit of playing at home in the NBA Finals, admission costs for Wednesday evening’s Game 4 have dropped dramatically by 70% after the New York Knicks suffered a defeat in Game 3.
When it appeared the Knicks might secure their first title in more than fifty years, entry-level pricing for Game 4 had climbed to approximately $13,500 and remained at $8,600 as of Monday. By Tuesday afternoon, however, costs had fallen to $4,025 — still exceeding this year’s Super Bowl prices, based on data from ticket tracking service TicketData.com.
After the Spurs’ victory in Game 3, the earliest opportunity for the Knicks to wrap up the championship would now be Game 5 in San Antonio. Entry-level pricing for that possible series-ending contest has also declined by 40% during the last three days.
The sole game experiencing a price increase is a possible Game 7, which would also occur in San Antonio. Entry costs for this potentially decisive matchup have jumped 38%, partly due to expectations that numerous New York supporters would make the trip to San Antonio.
NBA FINALS ENTRY PRICING*
Game 4 — New York: $4,025 (Down 70% past three days)
Game 5 — San Antonio: $1,438 (Down 40%)
Game 6 — New York: $10,282 (Down 8%)
Game 7 — San Antonio: $5,181 (Up 38%)
*Source: TicketData
By comparison, the previous two Super Bowls featured game-day entry prices of $2,002 in 2025 and $3,251 this year. The typical Super Bowl entry cost since the COVID-19 pandemic concluded has averaged $3,914, according to TicketData.
Beyond the World Cup and Stanley Cup Final, the next costliest sporting event scheduled through year’s end is currently UFC 329. The card showcasing Conor McGregor’s return against Max Holloway presently carries an entry price of $1,369 and is scheduled for July 11 in Las Vegas.
The Knicks began the series as heavy underdogs but became -140 favorites at BetMGM after winning Game 1. Currently leading 2-1 with potentially two additional home games remaining, New York remains the -185 favorite while San Antonio sits at +155.
